"For us as a manufacturer of saw blades ‘Made in Germany’, the hardware trade fair is a key platform for strengthening our brand internationally. We want to cultivate existing contacts, address new markets and make our innovative strength directly tangible."
Exhibitor statements

Martin Pott
CEO / Director, MPS Sägen GmbH
"Trade visitors can expect a selection of innovative MPS saw blades - including industry-specific customised sets for specific applications. Each solution is based on real customer requirements and combines high-end materials, technical expertise and genuine Made-in-Germany quality."
"Absolutely. The trade fair is a strategic meeting point for us to get in touch with international partners, identify new target groups and further expand our network in the specialised trade and OEM sector."

Michael Geiszbühl
Managing Director of fischer Deutschland Vertriebs GmbH
"We bring our innovations and POS concepts to life at the DIY Boulevard and engage in dialogue with national and international partners, customers and visitors about new products and trends. Such formats always inspire us to come up with new ideas and trigger important follow-up activities."
"Our trade fair appearance will focus on our new range of screws, our appealing packaging design and a convincing POS and marketing concept. Visitors can look forward to innovative fastening solutions and a strong brand experience at the point of sale."
"As an internationally active company, it is essential for us to maintain existing customer relationships worldwide and make new contacts at the same time. The EISENWARENMESSE - International Hardware Fair offers an ideal platform to further expand our market presence in a targeted manner."

Daniel Filip
Salesmanager WEICON TOOLS
"In 2026, the hardware fair will be an integral part of our trade fair calendar for the 40th time. The international focus of the event is something very special. We are really looking forward to meeting visitors from all over the world live and on site at our stand in Cologne to present all the latest WEICON TOOLS innovations to them!"
Become an exhibitor
Become an exhibitor at INTERNATIONALE EISENWARENMESSE - International Hardware Fair and secure a price advantage of around 14% with our Early-Bird conditions.
Our product range
Tools, Industrial supply, Fasteners and fixings, Home improvement? At the INTERNATIONAL HARDWARE FAIR, we combine all product ranges in one place.