07.–10.03.2028
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Marketing package

With the marketing package, exhibitors are provided with a comprehensive presence on the central platforms of EISENWARENMESSE.
It forms the foundation for visibility and findability during the entire period of trade fair communication.

On this page

Your visibilty
at the trade fair

The marketing package is a component of the application for EISENWARENMESSE. It bundles central marketing and communications services,
which make exhibitors visible on the most important information channels of the trade fair.
For a fixed package price, you receive a presence in the digital and organisational trade fair media and profit
from increased findability for visitors before, during and after the event.

Package price: EUR 1,429.00

  • Visibility before and during the trade fair
  • Presence in the trade fair media
  • Improved findability for visitors

Components of the
marketing package

More contacts, more leads, more success: all of that is found in the Koelnmesse marketing package.
As an exhibitor of EISENWARENMESSE, you receive all of that automatically with your application.

Entry in the list of exhibitors

The list of exhibitors is the central orientation tool for visitors of EISENWARENMESSE. Here is where trade visitors find your company, your offering and your location on the trade fair grounds.

Entries in the list of product groups

Exhibitors are listed according to their offering areas in the product group index. Visitors can search for product groups in a targeted fashion and thus quickly find appropriate companies and offerings at EISENWARENMESSE.

Logo depiction in the list of exhibitors

Your company logo appears in the alphabetical list of exhibitors of EISENWARENMESSE in the central trade fair media. It supports the visual recognition of your company and allows easier orientation for visitors.

Trademark entry basic

With the trademark basic entry, your brands are visible in the exhibitor search of EISENWARENMESSE. Visitors can search in a targeted fashion for brands and thus find their way directly to your company and its offering.

Premium product entry

With the premium product entry, you present selected products in the online exhibitor search and in the trade fair app of EISENWARENMESSE. A detailed description and an image ensure additional visibility and enable visitors a targeted product search.

Online press compartement

In the online press compartement, exhibitors provide press releases and information for journalists. In this way you reach media representatives from Germany and abroad and draw attention to new products or company news.

Ticket codes

With ticket codes, exhibitors can invite partners, customers and interested parties to a free trade fair visit. This enables targeted invitations and promote qualified conversations at your stand.

Free advertising materials

Communicate your presence at EISENWARENMESSE with digital advertising material like banners, e-mail signatures, social media graphics or personalised hall plans. In this way you draw targeted attention to your trade fair presence and your stand.

Networking

The new networking offers a variety of possibilities for establishing contact with industry experts, exhibitors, buyers and decision makers. This allows you to network efficiently with all trade fair participants at home or on the road via the EISENWARENMESSE app. Both existing and new contacts can be added to the own profile virtually.

Lead tracking

Your visitors are the most important aspect for your trade fair success: each single visitor to your stand is a potential new partner and valuable contact - ensure a successful trade fair at the click of a mouse!

Services for more presence

Advertising

Sponsoring

Intensify your brand presence at EISENWARENMESSE with targeted sponsoring formats.
Several round tables with white chairs surround a large planter with green plants in a modern indoor space with hanging round lights.

Service shop

Here, exhibitors book additional services for their trade fair presence.

Advertising spaces

Use digital and analogue advertising spaces on the fair grounds.

Reach of EISENWARENMESSE

museum-person

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exhibitors from 53 countries

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visitors from 125 countries

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exhibition space in m²

International visibility?

In addition to EISENWARENMESSE, our portfolio encompasses numerous trade fairs in various regions of the world.
These international platforms offer companies additional possibilities for accessing new markets and establishing global industry contacts.