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INTERNATIONAL HARDWARE FAIR
Digital Summit: Influencer Kampagne für den Handel und/oder Hersteller – Potenziale erkennen und nutzen | Event on the INTERNATIONALE EISENWARENMESSE KÖLN 2020
Koelnmesse GmbH

Digital Summit: Influencer campaign for retailers and/or manufacturers - identifying and exploiting potentials

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02.03.2020 | 2:30 p.m. - 2:55 p.m.

German with simultaneous translator
Koelnmesse GmbH
Messeplatz 1
Köln

The event

What might an influencer campaign in commerce look like? How can comparability and measurability be assured?

Sarah Kübler answers questions on the basis of case studies from commerce and offers a checklist for successful influencer campaigns.