FUTECH, the trusted brand embodying "The pleasure to measure" for 15 years, reaches a new milestone with the launch of FUTECH EASY. To celebrate FUTECH's 15th anniversary, the brand introduces FUTECH EASY as a complement to its extensive range of professional measuring equipment. This expansion specifically targets the occasional DIY enthusiast, emphasizing simplicity, reliability, and effectiveness.
Color Codes for Easy Identification
FUTECH EASY stands out through the use of color codes for each product category. This smart approach makes it easy for users to quickly identify the desired type of measuring instrument. For example, everything related to laser levels is marked in red, electricity is indicated with yellow, temperature measuring instruments have an orange color, ...
Easy Comparison within Each Product Category
FUTECH EASY aims for ultimate user-friendliness. Each product within a series is clearly identified and easy to compare thanks to organized packaging. Whether you're looking for a basic or advanced measuring instrument or evaluating different options within a product category, FUTECH EASY's structured presentation makes the choice simple and intuitive, taking into account your needs and budget. FUTECH EASY aims to provide access to quality measuring instruments for everyone, regardless of experience level, without complicated settings.
Simple to Use, Powerful in Performance
The motto of FUTECH EASY is simplicity without compromising performance. All products within the range are designed to do what they need to do without users having to delve into complex settings. FUTECH EASY makes measurements easy and efficient, allowing DIY enthusiasts to focus on completing their projects with confidence.
Forward-Looking Innovation at Eisenwarenmesse
FUTECH EASY will receive a significant boost at the upcoming Eisenwarenmesse with the introduction of more than 15 new products across 5 different categories. These innovations encompass enhanced functionalities, advanced technologies, and more options, allowing FUTECH EASY to continue evolving to meet the ever-changing needs of the DIY community.
FUTECH and FUTECH EASY - Moving Forward Together
While FUTECH EASY positions itself as the brand for the occasional DIY enthusiast, it remains closely connected to the heritage of FUTECH as a brand synonymous with quality and innovation. Both brands, FUTECH and FUTECH EASY, will coexist side by side, with FUTECH maintaining its focus on the professional user and FUTECH EASY concentrating on simplifying measuring instruments for DIYers.
Conclusion: FUTECH EASY combines simplicity and efficiency
As a newcomer within the FUTECH family, FUTECH EASY promises to revolutionize the world of measuring instruments. With its color-coded system, clear presentation, and options between basic and advanced models, FUTECH EASY offers a user-friendly approach to measurement. This new addition reinforces FUTECH's commitment to making measuring equipment accessible and understandable for everyone, enabling DIYers to confidently and easily realize their projects.
To the press compartment of Futech - LASETO N.V.