Cologne, 06.–09.03.2022 #IEM2022

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Online networking in the virtual space

Virtual Cafés: digital chat for direct communication at EISENWARENMESSE

Personal conversations, specialist discussions on products and innovations, or a pleasant chat over a drink after the actual visit to the trade fair – the Virtual Cafés at EISENWARENMESSE make it easy to connect with exhibitors, partners, buyers, decision makers and experts from the industry in the virtual space too. Tailored to the requirements of digital communication, you’ll find everything you’re familiar with from your usual trade fair visits here. No special invitation is needed – all registered users have free access.

How the Virtual Café at EISENWARENMESSE works

Focus on networking – you can dive straight into digital conversation in the Virtual Café’s chat rooms. The rooms are clearly named and illustrated to make it easy for you to find your way around. The online platform’s dashboard also shows in real time who is currently attending which Virtual Café, allowing you to quickly find relevant and promising contacts, and join interesting conversations – all day long!

A variety of virtual communication possibilities

Each café offers different options to engage in dialogue. Once inside, you can write messages directly in the chat. You can also read messages by other participants and respond to them. As with analogue conversations, you can only be in one room at any given time – which guarantees a strong focus and improves the quality of the communication.

If you click on the picture or video on the right side of the digital room, you get to an interface that allows you to come into contact with other participants either by audio or video chat. Familiarise yourself with the sound and video functions, raise a hand or share your screen, just as you’re accustomed to doing from video conferences.

  • Good to know: a maximum of 20 people can come together to talk in each virtual room at any given time. This limit helps to keep chats manageable and efficient, and allows personal networking at all times.

Digital chat rooms catering to your exact needs

The Virtual Cafés at EISENWARENMESSE represent numerous event areas. Everything you usually experience at or after a trade fair now takes place on the digital platform in cafés set up specifically for that purpose. For example:

  • Speakers’ Lounge: Discover interesting talks and be inspired by topical issues
  • Regulars’ Table: A place to chat, exchange information and establish new contacts
  • Press Lounge: The perfect place for journalists to discuss and exchange the latest news

Our tip: how to raise your visibility as an exhibitor

The Virtual Cafés are the perfect place for exhibitors to attract more attention to their company and products. Choose interesting topics for your discussions to engage the community, or sponsor a café to raise your profile among partners, customers and visitors.

Swift support in the Virtual Café

If you need assistance or have any technical questions, the Support Café will be happy to provide swift and straightforward support.

EISENWARENMESSE @home