Cologne, 06.–09.03.2022 #IEM2022

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Virtual access to the trade fair

Welcome to the Lobby, your starting point for exploring the EISENWARENMESSE digital trade fair portal

Whether you are attending the event in person or online, we will be with you every step of the way on your trade fair journey. Our digital features allow you to experience the industry event at any time – and from anywhere in the world.

The Lobby is your virtual access to EISENWARENMESSE online. After you log in, it serves as your starting point and your digital portal to all the areas of EISENWARENMESSE. The Lobby has two roles: On the one hand, it is your navigation centre for exploring EISENWARENMESSE digitally. On the other, it serves as a platform that gives you an overview of all the latest news. You can create your personal trade fair experience by navigating from the Lobby to the different virtual sections – all this is possible remotely:

My EISENWARENMESSE:

Under My EISENWARENMESSE, you will find your personal dashboard, which will keep you up to date. This section gives you a personal overview of your agreed appointments, bookmarked events, recommended relevant exhibitors, speakers and programme highlights as well as your contacts so that you never miss anything.

Exhibitors:

Visit the digital trade fair stands and get an overview of the exhibitors. EISENWARENMESSE exhibitors and partners will showcase their brands, products and services in the exhibitor section. Companies will present themselves using interactive business cards. Bookmark interesting exhibitors, view the digital showrooms, make appointments, and use audio or video meetings to exchange ideas with your contacts.

Networking:

Expand your network digitally. Your personal Communication Center is your networking HQ and your point of access to industry experts. The network allows you to find relevant and valuable contacts from your sector – and allows others to find you. Connect with key figures (exhibitors and visitors) and make appointments for virtual meetings – one-to-one or with several people.

Programme:

This section gives you an overview of the digital programme for EISENWARENMESSE – because we have a wide-ranging programme of events lined up for you online, too.

  • On the Main Stage, you will find an exclusive programme with talks and discussions with high-calibre industry guests.
  • The Product Stage is where new product launches and highlights are presented and where you can experience them as a trade visitor.
  • The Round Tables are audio and video rooms where you can meet with exhibitors on invitation – this could be for influencer or press events, a product demonstration, a workshop or a customer appointment with up to 100 participants.

Virtual Cafés:

A variety of lounges and cafés offer you a place to communicate. In a Virtual Café, you can start a conversation with exhibitors, senior decision makers, buyers and industry experts, make personal contacts and maintain your industry relationships, or simply enjoy a relaxed chat. All this creates the trade fair atmosphere that you know and love.

EISENWARENMESSE @home